The Next Mass Effect

EA Games. Creative Director/Lead Creative


How do you advertise a game that isn't even in development yet? How do you assure your fans you have a plan when you don't have anything real you can tell them?

Mass Effect Will Continue


Designed for a live broadcast reveal, this teaser is full of franchise Easter Eggs for core fans. It's also got the real voices of Orson Welles and astronaut Charlie Duke hidden in there!

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